Found on Jayski's website:

Robby Gordon scaling back: #7-Robby Gordon said he likely will not race at Martinsville Speedway next week after failing to qualify for the previous three Cup races. Gordon said he planned to race at Martinsville if he qualified Friday in California, but even if he had made the races at California and Martinsville, it was unlikely he would go to the next Cup race at Texas. Gordon said he will concentrate on marketing his Speed Energy drink as well as competing in off-road and monster truck events. He said the next Cup race for his team could be in June at the road course in Sonoma, CA. Gordon eventually hopes that sales of his energy drink can support a Cup racing program.(SceneDaily)(3-24-2012)